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Patient

Education

It is essential that patients understand and comply with treatment to maximize benefits to their health and wellbeing. However, a number of health education barriers exist, including:

Literacy ( in Portugal ):

Over 2 million people have difficulty reading
Approximately half million seniors are limited to below basic literacy skills

Retention ( World Wide ):

The majority of patients do not retain treatment information
Only 10% of patients retain physician instructions
Of the 10% that remember, 50% of the information is remembered incorrectly

Epic employs a unique approach to patient health management, creating tools that will resonate with the patient experience while supporting brand goals.

Our experienced medical writers:

Understand medically and statistically technical information fluently

Research disease states
Understand epidemiological and demographic profiles and variables
Access to scientific and academic resources

Distil pertinent information into a patient-friendly story

Write at a 4th - 6th grade reading level for easy comprehension
Create the right content for the right audience
Regularly interact with patients to better understand the perspective of sufferers